The Rocky Safari / Partnerships, press and collaborationsEst. 2013
Brand partnerships · Sponsored content · Campaigns
Let’s work
together.
Professional photography, video production, deeply
researched blog posts and tailor-made social content —
for brands who want the real thing.
researched blog posts and tailor-made social content —
for brands who want the real thing.
Photography · Video · Copywriting · SEO · Email · Social Scroll
Founder · The Rocky SafariRocky Trifari
As seen on
Quoted, cited and
featured by the press.
Consumer AffairsBankrateBest LifeHomes and Gardensand more
Portfolio and press 
01Who is RockyHello and welcome
An introvert who
kept saying yes.
For more than a decade, this travel blog is where I have been documenting my journey while visiting destinations all around the world. I’m Rocky. I may be an introvert at heart, but I love stepping outside of my comfort zone. I’ve learned to embrace long-term travel as a lifestyle, and I love helping readers discover new places and experiences.
My goal with this blog is to inspire readers to take that trip they have been thinking about. Don’t let fear or intimidation stop you from traveling. I provide ideas, inspiration and support to help aspiring travelers make the leap and go visit unfamiliar places off the beaten path.
Long-term travel as a lifestyle
is totally attainable.
Happy to show you how.
is totally attainable.
Happy to show you how.
- 13 yearsDocumenting the journey, publishing since 2013
- 21+ countriesVisited in person, camera in hand
- 190+ countriesAnd territories where this blog gets read
02ServicesSix ways in
What we can
make together.
From professional photography to full-scale video
productions, detailed blog posts and tailor-made social
content. I only partner with brands who want to create
authentic travel content.
productions, detailed blog posts and tailor-made social
content. I only partner with brands who want to create
authentic travel content.
- 01
Original blog post copywriting
Highly engaging, entertaining and well-written content promoting your brand and sharing my genuine experience with it. - 02
Professional photography
A picture is worth a thousand words. With formal training and professional-grade equipment, let my photography tell your brand’s story. - 03
SEO research and implementation
Optimised with research-backed SEO best practice, so partners keep earning traffic and exposure long into the future. - 04
Outstanding videography
Video editing is my jam. Years of experience capturing footage and cutting it into a travel production people actually finish. - 05
Strategic email marketing
My email subscribers are the most engaged followers I have, opening messages more than 70% of the time. - 06
Social media marketing
Readers regularly tell me they booked or bought based on something they first came across on this blog.
03A few of my previous partners16 brands and counting
You’re in
good company.
The promise
Every partnership,
taken seriously.
When you partner with The Rocky Safari, you’re not only partnering with the fun, light-hearted and goofy internet personality you see on this blog. You’re also partnering with the hard-working, committed and professional blogger who designed and developed a blogging business.
Whether it’s a product review, a sponsored blog post or a destination marketing campaign, every campaign is taken very seriously.
Partnerships here are exclusive. The vast majority of my content is sponsorship-free — which is exactly why a sponsored placement lands.
04The statisticsRead in 190+ countries
The numbers
behind the safari.
Read in more than 190 countries and territories, from over 21 visited in person.
- 190+Countries and territoriesWhere this blog gets read — reach far beyond a single market.
- 13Years of historyPublishing since 2013 — a decade and more of standing behind it.
- 21+Countries visitedIn person, not from a desk. Long-term travel as a lifestyle.
- 2,000Words per sponsored postLong enough to rank, useful enough to finish.
- DR 22Domain Rating · AhrefsAnd growing.
- DA 23Domain Authority · MozHeading the same direction.
05Reader demographicsWho normally reads this blog
Who’s out there
reading this?
GeographicLargest share of readership, in order
- 1United States
- 2United Kingdom
- 3Canada
- 4India
- 5Spain
AgeWeighted young, and old enough to book
- 40%25-34
- 30%18-24
- 14%35-44
- 8%45-54
- 5%55-64
- 3%65+
SexAn even split, 100 readers shown
- 49% Male
- 49% Female
- 2% Unidentified
InterestsWhat else they’re in the market for
The email list, in one object
The Travel Field Guide
is here.
64 pages, 40 one-page chapters and 12 fillable worksheets — free to every subscriber.
It’s why my subscribers open messages more than 70% of the time.
It’s why my subscribers open messages more than 70% of the time.
06Partnership FAQThe questions I get asked
Answers,
before you ask.
- Readers trust me. This blog is personal, personable and authentic — I’ve been at it for more than a decade and I have a reputation to uphold. My audience has faith in what I say because we built that over years. They know I have their best interest at heart, because they have always been at the centre of this blog. Whenever I recommend something, followers know it is something I stand behind. I work exclusively with brands I know, like and trust.
- All terms are outlined and agreed while we finalise the partnership. Beyond stellar content and exceptional digital assets, expect outstanding professionalism, white-glove service from start to finish and punctual delivery of everything promised. With formal training in digital design, I produce epic travel content for this blog and professional-format assets for your own use.
- If you represent a brand, get in touch and we’ll discuss how we might work together. All sponsored blog posts are fully disclosed, as outlined in the FTC Guidelines. The Rocky Safari occasionally accepts guest posts from individual bloggers looking to collaborate free of charge. If you represent any brand, product, agency or for-profit business, guest posts are not accepted — promotional content requires the commitment of a sponsored blog post.
- Options and rates are kept current rather than published — get in touch and I’ll send the up-to-date sheet along with the media kit.
Not a brand?
Come along anyway.
- For first-timers Start Here The whole blog, sorted into seven routes — inspiration, planning, gear, money.
- For overthinkers The Travel Field Guide 64 pages and 12 fillable worksheets that turn “someday” into a date. Free.
- For a question Just ask me Stuck on a route, a budget or a border day? The form below reaches me directly.
07 · Contact Rocky
Send it over.
If you have a proposal detailing how we can
work together, I invite you to send it over.
work together, I invite you to send it over.
Rocky Trifari Founder of The Rocky Safari Speak soon. The form is right below
