{"id":18736,"date":"2015-10-17T12:54:56","date_gmt":"2015-10-17T16:54:56","guid":{"rendered":"http:\/\/basicallybeyondbasic.com\/?p=18736"},"modified":"2021-05-29T17:12:24","modified_gmt":"2021-05-29T21:12:24","slug":"do-you-ever-wonder-why-glasses-are-so-expensive","status":"publish","type":"post","link":"https:\/\/www.therockysafari.com\/2015\/10\/17\/do-you-ever-wonder-why-glasses-are-so-expensive\/","title":{"rendered":"Do You Ever Wonder Why Glasses Are So Expensive?"},"content":{"rendered":"<p>Have you gone shopping for glasses recently? Have you looked at the prices? While shopping for new frames this summer,\u00a0I couldn&#8217;t help but notice the insanely high sticker price on almost every pair\u00a0of glasses\u00a0I picked up. It didn&#8217;t matter what brand I looked at or what shop\u00a0I went to. It was all the same. <strong>&#8220;Why are these pieces of plastic and wire so expensive?&#8221; I asked myself.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18752 size-full aligncenter\" src=\"https:\/\/www.therockysafari.com\/wp-content\/uploads\/2015\/10\/screen-shot-2015-10-17-at-12-15-53-pm.png\" alt=\"\" width=\"466\" height=\"318\" srcset=\"\/cdn-cgi\/image\/width=466,height=318,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/screen-shot-2015-10-17-at-12-15-53-pm.png 466w, \/cdn-cgi\/image\/width=300,height=205,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/screen-shot-2015-10-17-at-12-15-53-pm.png 300w, \/cdn-cgi\/image\/width=290,height=198,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/screen-shot-2015-10-17-at-12-15-53-pm.png 290w, \/cdn-cgi\/image\/width=407,height=278,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/screen-shot-2015-10-17-at-12-15-53-pm.png 407w\" sizes=\"(max-width: 466px) 100vw, 466px\" \/><\/p>\n<p>What I discovered after doing some research completely <strong>blew my mind<\/strong>.<\/p>\n<p>Stop and think about this.\u00a0Why should a simple pair of <em>glasses<\/em> cost more than an iPad, a Kindle, or a Chromebook? Why do we pay so much money for the same glasses that were priced\u00a0significantly <span style=\"text-decoration: underline;\">lower<\/span> just\u00a020-30 years ago?<\/p>\n<p>I think the\u00a0answer is incredible.<\/p>\n<p>Logically, you\u00a0would think the <span style=\"text-decoration: underline;\">vast competition<\/span> between different designers and brands would drive the price of glasses <strong>down<\/strong>. One\u00a0reason that\u00a0hasn&#8217;t happened\u00a0is because of a\u00a0huge\u00a0and mostly-unrecognized\u00a0Italian brand called <strong>Luxottica<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18753 size-large\" src=\"https:\/\/www.therockysafari.com\/wp-content\/uploads\/2015\/10\/luxottica-1024x343.jpg\" alt=\"\" width=\"1024\" height=\"343\" srcset=\"\/cdn-cgi\/image\/width=1024,height=343,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 1024w, \/cdn-cgi\/image\/width=300,height=101,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 300w, \/cdn-cgi\/image\/width=768,height=257,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 768w, \/cdn-cgi\/image\/width=1536,height=515,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 1536w, \/cdn-cgi\/image\/width=2048,height=686,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 2048w, \/cdn-cgi\/image\/width=290,height=97,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 290w, \/cdn-cgi\/image\/width=407,height=136,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 407w, \/cdn-cgi\/image\/width=800,height=268,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 800w, \/cdn-cgi\/image\/width=512,height=172,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 512w, \/cdn-cgi\/image\/width=1220,height=409,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/luxottica.jpg 1220w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>If you own a nice pair of glasses, they are probably theirs. In fact, more than half a billion people are wearing Luxottica&#8217;s glasses <span style=\"text-decoration: underline;\">right now<\/span>.<\/p>\n<p>Luxottica revolutionized how we\u00a0&#8216;see&#8217; glasses. Not too long ago, glasses were perceived as <em>uncool<\/em>. It was Luxottica who made wearing glasses fashionable by partnering themselves\u00a0with well-known brands like <strong>Prada, Chanel, Dolce and Gabbana, Versace, Burberry, Ralph Lauren, Tiffany &amp; Co., and Bvlgary<\/strong>. They even started calling glasses &#8220;eyewear&#8221; to change the perception.<\/p>\n<p><figure id=\"attachment_18754\" aria-describedby=\"caption-attachment-18754\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18754 size-full\" src=\"https:\/\/www.therockysafari.com\/wp-content\/uploads\/2015\/10\/saupload_5oabbkvewtg4qgw31_ldn_umyx7m4lzo4o2vxvdot3hpzjbkld8h8itdagjuqcpdbdebyrl-iax8ehr0qswgc27cg6ed10lyj1oytppuikgzdg8sbtgtacjuhuxj1w99uoqlwf8_thumb1.png\" alt=\"\" width=\"640\" height=\"254\" srcset=\"\/cdn-cgi\/image\/width=640,height=254,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/saupload_5oabbkvewtg4qgw31_ldn_umyx7m4lzo4o2vxvdot3hpzjbkld8h8itdagjuqcpdbdebyrl-iax8ehr0qswgc27cg6ed10lyj1oytppuikgzdg8sbtgtacjuhuxj1w99uoqlwf8_thumb1.png 640w, \/cdn-cgi\/image\/width=300,height=119,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/saupload_5oabbkvewtg4qgw31_ldn_umyx7m4lzo4o2vxvdot3hpzjbkld8h8itdagjuqcpdbdebyrl-iax8ehr0qswgc27cg6ed10lyj1oytppuikgzdg8sbtgtacjuhuxj1w99uoqlwf8_thumb1.png 300w, \/cdn-cgi\/image\/width=290,height=115,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/saupload_5oabbkvewtg4qgw31_ldn_umyx7m4lzo4o2vxvdot3hpzjbkld8h8itdagjuqcpdbdebyrl-iax8ehr0qswgc27cg6ed10lyj1oytppuikgzdg8sbtgtacjuhuxj1w99uoqlwf8_thumb1.png 290w, \/cdn-cgi\/image\/width=407,height=162,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/saupload_5oabbkvewtg4qgw31_ldn_umyx7m4lzo4o2vxvdot3hpzjbkld8h8itdagjuqcpdbdebyrl-iax8ehr0qswgc27cg6ed10lyj1oytppuikgzdg8sbtgtacjuhuxj1w99uoqlwf8_thumb1.png 407w, \/cdn-cgi\/image\/width=512,height=203,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/saupload_5oabbkvewtg4qgw31_ldn_umyx7m4lzo4o2vxvdot3hpzjbkld8h8itdagjuqcpdbdebyrl-iax8ehr0qswgc27cg6ed10lyj1oytppuikgzdg8sbtgtacjuhuxj1w99uoqlwf8_thumb1.png 512w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-18754\" class=\"wp-caption-text\">(Licensed Brands [Excludes in-house Brands])<\/figcaption><\/figure>Once glasses became more like\u00a0jewelry,\u00a0Luxottica could charge whatever they wanted. Their\u00a0CEO tried to justify\u00a0the\u00a0high prices by describing their glasses as, &#8220;100% functional. 100% aesthetical.&#8221;\u00a0While\u00a0Luxottica does\u00a0not reveal their\u00a0markup, we know their glasses sell for up to 20 times more than the\u00a0price of manufacturing.<\/p>\n<p><strong>If you knew your Burberry glasses were actually designed by\u00a0Luxottica would that change the way you look at\u00a0them?<\/strong> Luxottica does not use their name on <strong>any<\/strong> of their glasses even though they design them all! When Luxottica&#8217;s CEO was asked\u00a0if they are\u00a0trying to hide the company&#8217;s name, he responded, &#8220;Hiding it? No, not at all! We&#8217;re listed.&#8221;<\/p>\n<p>Yes. Listed on the New York Stock Exchange where Luxottica shares are soaring.<\/p>\n<figure id=\"attachment_18755\" aria-describedby=\"caption-attachment-18755\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18755 size-full\" src=\"https:\/\/www.therockysafari.com\/wp-content\/uploads\/2015\/10\/lux-luxottica-group-spa-stock-market-chart.jpg\" alt=\"\" width=\"700\" height=\"530\" srcset=\"\/cdn-cgi\/image\/width=700,height=530,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/lux-luxottica-group-spa-stock-market-chart.jpg 700w, \/cdn-cgi\/image\/width=300,height=227,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/lux-luxottica-group-spa-stock-market-chart.jpg 300w, \/cdn-cgi\/image\/width=290,height=220,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/lux-luxottica-group-spa-stock-market-chart.jpg 290w, \/cdn-cgi\/image\/width=407,height=308,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/lux-luxottica-group-spa-stock-market-chart.jpg 407w, \/cdn-cgi\/image\/width=512,height=388,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/lux-luxottica-group-spa-stock-market-chart.jpg 512w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><figcaption id=\"caption-attachment-18755\" class=\"wp-caption-text\">(Source: www.marketdailynews.com)<\/figcaption><\/figure>\n<p>The company brought in over 8 billion dollars in 2011 and has done better and\u00a0better since then. Their biggest money-maker isn&#8217;t even one of the fashion-labels I mentioned before! It&#8217;s a brand they outright own: <strong>Ray-Ban<\/strong>!\u00a0Luxottica bought Ray-Ban in 1999 and took their glasses off the market for about a\u00a0year. Before the buyout, a pair of Ray-Bans sold for maybe $20.00. After reducing their supply and making\u00a0them &#8220;upscale,&#8221; a\u00a0pair of Ray-Bans\u00a0can now sell for\u00a0$150.00 or more!<\/p>\n<p>Most consumers believe\u00a0when they buy a pair of Ray-Bans that they are buying an American brand. But is it? Luxottica says, &#8220;It is an American brand. It&#8217;s an American brand owned\u00a0by Italians.&#8221;<\/p>\n<figure id=\"attachment_18756\" aria-describedby=\"caption-attachment-18756\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18756 size-large\" src=\"https:\/\/www.therockysafari.com\/wp-content\/uploads\/2015\/10\/ray-ban-sharing-logo-1024x538.jpg\" alt=\"\" width=\"1024\" height=\"538\" srcset=\"\/cdn-cgi\/image\/width=1024,height=538,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/ray-ban-sharing-logo.jpg 1024w, \/cdn-cgi\/image\/width=300,height=158,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/ray-ban-sharing-logo.jpg 300w, \/cdn-cgi\/image\/width=768,height=403,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/ray-ban-sharing-logo.jpg 768w, \/cdn-cgi\/image\/width=284,height=149,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/ray-ban-sharing-logo.jpg 284w, \/cdn-cgi\/image\/width=290,height=152,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/ray-ban-sharing-logo.jpg 290w, \/cdn-cgi\/image\/width=407,height=214,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/ray-ban-sharing-logo.jpg 407w, \/cdn-cgi\/image\/width=1200,height=630,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/ray-ban-sharing-logo.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-18756\" class=\"wp-caption-text\">How &#8220;genuine&#8221; is it?<\/figcaption><\/figure>\n<p>In the early 2000s, there was a dispute between\u00a0Luxottica and Oakley- another big\u00a0brand. When the two companies could not reach an agreement on pricing,\u00a0Luxottica stopped carrying Oakley glasses in their stores. Unable to reach the consumer, Oakley&#8217;s stock crashed and\u00a0Luxottica bought them in 2007. &#8220;Life is better together,&#8221; Luxottica explained.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18757 size-full aligncenter\" src=\"https:\/\/www.therockysafari.com\/wp-content\/uploads\/2015\/10\/image.jpg\" alt=\"\" width=\"620\" height=\"330\" srcset=\"\/cdn-cgi\/image\/width=620,height=330,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/image.jpg 620w, \/cdn-cgi\/image\/width=300,height=160,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/image.jpg 300w, \/cdn-cgi\/image\/width=290,height=154,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/image.jpg 290w, \/cdn-cgi\/image\/width=407,height=217,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/image.jpg 407w, \/cdn-cgi\/image\/width=512,height=273,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/image.jpg 512w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/><\/p>\n<p><strong>This means\u00a0Luxottica now owns the top two premium sunglass brands in the world: Ray-Ban and Oakley.<\/strong><\/p>\n<p><strong>Luxottica also owns\u00a0LensCrafters<\/strong>: the <span style=\"text-decoration: underline;\">largest eyewear retail chain in North America<\/span>. So now they\u00a0can make them <span style=\"text-decoration: underline;\">AND<\/span> sell them! Oh and don&#8217;t think this means the consumer gets a discount for buying\u00a0Luxottica-made glasses at\u00a0Luxottica-owned stores. There&#8217;s essentially no competition because Luxottica also own Pearl Vision, Oliver Peoples, <strong>Target Optical<\/strong>, <strong>Sears Optical<\/strong>, and <span style=\"text-decoration: underline;\"><strong>Sunglass Hut<\/strong><\/span>: <span style=\"text-decoration: underline;\">the largest sunglass chain in the world<\/span>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18758 size-full\" src=\"https:\/\/www.therockysafari.com\/wp-content\/uploads\/2015\/10\/133106462124feb2012-286.jpg\" alt=\"\" width=\"485\" height=\"340\" srcset=\"\/cdn-cgi\/image\/width=485,height=340,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/133106462124feb2012-286.jpg 485w, \/cdn-cgi\/image\/width=300,height=210,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/133106462124feb2012-286.jpg 300w, \/cdn-cgi\/image\/width=290,height=203,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/133106462124feb2012-286.jpg 290w, \/cdn-cgi\/image\/width=407,height=285,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/133106462124feb2012-286.jpg 407w\" sizes=\"(max-width: 485px) 100vw, 485px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18761 size-full\" src=\"https:\/\/www.therockysafari.com\/wp-content\/uploads\/2015\/10\/sunglasshut.jpg\" alt=\"\" width=\"495\" height=\"310\" srcset=\"\/cdn-cgi\/image\/width=495,height=310,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/sunglasshut.jpg 495w, \/cdn-cgi\/image\/width=300,height=188,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/sunglasshut.jpg 300w, \/cdn-cgi\/image\/width=284,height=178,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/sunglasshut.jpg 284w, \/cdn-cgi\/image\/width=290,height=182,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/sunglasshut.jpg 290w, \/cdn-cgi\/image\/width=407,height=255,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/sunglasshut.jpg 407w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><\/p>\n<p>If you&#8217;re wondering why insurance companies covering vision don&#8217;t complain about this, it&#8217;s because <strong>Luxottica owns them too<\/strong>! They own the <strong>Eye-Med<\/strong>: <span style=\"text-decoration: underline;\">the nations second largest vision care plan<\/span>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18760 size-large\" src=\"https:\/\/www.therockysafari.com\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_-1024x365.jpg\" alt=\"\" width=\"1024\" height=\"365\" srcset=\"\/cdn-cgi\/image\/width=1024,height=365,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 1024w, \/cdn-cgi\/image\/width=300,height=107,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 300w, \/cdn-cgi\/image\/width=768,height=274,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 768w, \/cdn-cgi\/image\/width=1536,height=548,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 1536w, \/cdn-cgi\/image\/width=2048,height=730,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 2048w, \/cdn-cgi\/image\/width=290,height=103,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 290w, \/cdn-cgi\/image\/width=407,height=145,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 407w, \/cdn-cgi\/image\/width=800,height=285,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 800w, \/cdn-cgi\/image\/width=512,height=183,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 512w, \/cdn-cgi\/image\/width=1220,height=435,fit=crop,quality=80,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2015\/10\/eyemedlogo-dis_.jpg 1220w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>The appearance of variety in the eyeglass market is a complete <span style=\"text-decoration: underline;\"><strong>illusion<\/strong><\/span>.<\/p>\n<p>Am I the only person who is shocked by this information? I had\u00a0NEVER heard of Luxottica until I found all of\u00a0this information after buying my new pair of &#8220;<a href=\"https:\/\/therockysafari.com\/2015\/07\/25\/i-can-finally-take-a-break-from-wearing-contact-lenses\/\">Versace<\/a>&#8221; glasses. <span style=\"text-decoration: underline;\">It&#8217;s a monopoly I had no idea about<\/span>. I personally feel like it&#8217;s so sneaky and deceiving to make it &#8220;appear&#8221; like\u00a0consumers have\u00a0all of these choices and options when it&#8217;s really all coming from ONE\u00a0company. It&#8217;s concerning to think about how much power they have.<\/p>\n<p>How do you feel about this?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you gone shopping for glasses recently? Have you looked at the prices? While shopping for new frames this summer,\u00a0I &hellip;<\/p>\n","protected":false},"author":1,"featured_media":18756,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9],"tags":[1586,5925],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Do You Ever Wonder Why Glasses Are So Expensive? | The Rocky Safari<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.therockysafari.com\/2015\/10\/17\/do-you-ever-wonder-why-glasses-are-so-expensive\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Do You Ever Wonder Why Glasses Are So Expensive? | The Rocky Safari\" \/>\n<meta property=\"og:description\" content=\"Have you gone shopping for glasses recently? Have you looked at the prices? 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